This year, I was the Sponsor Wrangler for WordCamp Denver, which meant working closely with sponsors to create a mutually-beneficial situation.
I try to take on a different role every year because I like learning new things about event planning.
I was surprised that it really wasn’t hard to get sponsors for our virtual event. If you’re planning a virtual event and are worried about finding sponsors, I’m telling you, there’s still budget to go around if WordCamp Denver is any indication!
One of the things that attendees always love about WordCamps is all the fun swag that sponsors bring for them. We organizers also like to come up with fun swag for attendees, included with the price of a ticket.
Fulfillment would’ve been too much of a complication for our first virtual WordCamp — though we did order neck gaiters for the organizers and speakers to wear (unfortunately, they weren’t delivered on time).
So instead of trying to figure out fulfillment, I modeled a virtual swag bag concept after what I saw with WordCamp Europe’s virtual Camp. It provided protected access to sponsor Zoom rooms, information about giveaways, and tons of exclusive deals.
Check out this Twitter thread where I share how we kept sponsor Zoom rooms super busy throughout the event.
In other news…
I *officially* got married to the love of my life with a super small ceremony this past weekend that included our immediate family, wedding party, and a few local friends.
It wasn’t what we planned but we were tired of waiting to make it official. We’re pushing off the official reception until next year (at least…).
I’ll tell you all about it in the next newsletter. :)
Maddy Osman, The Blogsmith