View profile

Watch & Learn 👀 - The Growth Weekly - Issue #14

Revue
 
 

The Growth Grind

March 13 · Issue #14 · View online

Your update on Growth news! 🚀


Hi you! 👋🏻
What have you been up to lately?
Here’s your weekly dose of growth news. This week’s issue is packed with great case studies and some lessons on growth design, user testing and product launches.
Enjoy!
Share this issue on LinkedInTwitter or Facebook.

Photo by Markus Spiske on Unsplash
Photo by Markus Spiske on Unsplash
Watch... 👀
1.
Airtable has shown amazing growth by re-inventing the spreadsheet and including all the benefits of a database. Within this article Hiten Shah describes how their product grew through excellent roadmap choices. 📈
How Airtable Became a Unicorn by Reinventing the Spreadsheet | FYI How Airtable Became a Unicorn by Reinventing the Spreadsheet | FYI
2.
Another growth superhero is Transferwise. How did this finance startup disrupt international money transferring? Matteo Gasparello wrote an overview of their product marketing strategies. 💸
TRANSFERWISE DIGITAL STRATEGY What's Behind Transferwise Massive +100% YoY Growth? TRANSFERWISE DIGITAL STRATEGY What's Behind Transferwise Massive +100% YoY Growth?
3.
Wonder how you can build a beauty brand in today’s market and what that will cost you? Julie Frederickson does the math based on her experience as a CEO and Co-Founder of Stowaway Cosmetics. 💄
How to launch a beauty brand for $1.5 million How to launch a beauty brand for $1.5 million
...and Learn 🧠
4.
There’s no one-size-fits-all when it comes to building growth teams for your business. But Growth Design certainly is a topic to look into. Angel Steger talks about the role at Dropbox and Pinterest. 👩🏻‍🎨
Defining Growth Design: The Guide to the Role Most Startups are Missing | First Round Review Defining Growth Design: The Guide to the Role Most Startups are Missing | First Round Review
5.
User Testing is important but it’s not easy. Don’t rush into it by directly asking what you want to know. Erika Hall shows you how to translate your research questions into interview questions. 👩‍🔬
Research Questions Are Not Interview Questions – Mule Design Studio – Medium Research Questions Are Not Interview Questions – Mule Design Studio – Medium
6.
We’ve talked about ’Building up to the launch’. But here’s Derek Gleason on 5 lessons that you should learn before you launch a product yourself. Read this and avoid making mistakes. 🚀
Product Launches: 5 Unexpected Lessons from the Real World | CXL Product Launches: 5 Unexpected Lessons from the Real World | CXL
Podcast of the Week 🎧
Intercom is back with a great podcast on onboarding. We can safely say that any podcast including Casey Winters would be worth listening too. And so is this one.
Lessons in onboarding with Samuel Hulick, Casey Winters, Joanna Wiebe, Scott Belsky & Shaun Clowes by Inside Intercom | Free Listening on SoundCloud
Let me know what you think!
So, what do you think, did you enjoy the issue? Then leave a thumbs up below!
Do you have any suggestions? Send me a reply. 📩
Share this issue on LinkedInTwitter or Facebook.
Did you enjoy this issue?
In order to unsubscribe, click here.
If you were forwarded this newsletter and you like it, you can subscribe here.
Powered by Revue
Stenemolenstraat 44, 9870 Olsene, Belgium