Still got Time. Marc Benioff, co-founder and co-CEO of Salesforce , just scooped up Time Magazine for a cool $190 M, big money in the modern publishing age, but maybe a steal for such a storied brand. No, he’s not planning on turning the media brand into a CRM publishing house. The sale is, Benioff said, wholly separate from Salesforce. He just really likes the brand, its content and, well, I guess he had all that cash lying around. By the way, Tech scions buying media brands is not a new thing. See Jeff Bezos and the Washington Post.