A broad range of fashion brands, including Prada, Puma and Yoox, are creating avatars to stand alongside the likes of Shudu and Lil Miquela. Their common goal? To be purpose-driven and community-led. #metaverse#influencermarketing
Brands are already staking out the commercial opportunities within the metaverse but some experts are raising the alarm about the implications immersive advertising will have for user privacy, safety and consent. #advertising
MT @waynema Apple CEO Tim Cook secretly signed a five-year investment agreement with Beijing in 2016. Internal Apple documents provide a rare glimpse at Apple’s interaction with Chinese officials over the years.
MT @savvybostonian Expenditures on platforms like TikTok, Instagram will jump to $177 billion next year to top television, which will account for $174 billion, according to the media agency’s global forecast.
HT @BISG A group of educational publishers (incl. Macmillan, Cengage, Elsevier, McGraw Hill, Pearson+) filed suit against Shopify, accusing them of copyright+trademark infringement for facilitating the sale of pirated textbooks + educational materials. #copyright
The Creator Economy is thriving. What was once the reserve of well-known journalists and established brands is now an opportunity for the masses, with thousands going it alone as paid content creators. Empowered by accessible publishing platforms and recurring revenue streams, in today’s world, anyone can start their own media company.
The National Coalition Against Censorship has issued a statement signed by more than 600 signatories condemning the political efforts to remove books from schools as acts of censorship that threaten the education of children while putting the safety of librarians, teachers, school administrators and school board officials in jeopardy.
RT @BerkleyPub We are THRILLED to announce that Berkley is now open for submissions! The Berkley Open Submission Program allows writers to submit a ten-page sample of their completed manuscript, NO AGENT NEEDED. #TeamPRH
Attn Writers: Want to getaway to your own private cabin for a writing retreat? Here’s your chance!! @HighlightsFound has donated a super cozy 3-Night Retreat at The Barn at Boyd, including meals, to @WMG_NYC. Bid today! #amwriting
MT @swissmiss Come work with me! Team @creativemorning is looking to hire a Partnerships Manager. If you have partnership experience and just like me tend to become friends with the people you have built partnerships in the past, please apply.
The Book Industry Charitable Foundation is $200,000 short of its annual fundraising target. @BincFoundation receives an average of eight to 10 calls a week from bookstore and comic shop employees and owners looking for help.