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A Twitter Roundup: @fabienne_meijer @dkiesow and @r4isstatic discuss difference between data-driven and -informed decisions, @LisaZane15 on planning a product management career path and @rafat talks on a model for information companies

A Twitter Roundup: @fabienne_meijer @dkiesow and @r4isstatic discuss difference between data-driven and -informed decisions, @LisaZane15 on planning a product management career path and @rafat talks on a model for information companies
I tested COVID positive on Friday so I had some time to rest and catch up on media and product management Twitter in a way that I hadn’t in a long time, and I found some real gems. Fabienne Meijer highlighted an important discussion she had with Damon Kiesow and Paul Rissen about the role (and limits) of data and user input on products. Product manager Lisa Zane, who is incredibly generous in sharing her knowledge and experience on Twitter, discusses the importance of developing a system to gain feedback about yourself and your experience to be able to take advantage of career opportunities.
A lot more in today’s review of media. Another one to bookmark is a post by Jory MacKay about the art of unshipping, deciding what features to remove from your product. One nugget of pure gold is a table showing the benefits of adding and removing features.

Or the distinction between data-driven and data-informed decision making
TLDR; Collaborating is easier when we know which role we have
The summary of an excellent discussion between @fabienne_meijer, Damon Kiesow - @dkiesow - and Paul Rissen - @r4isstatic - about the role of data in decision-making for product development. Some great highlights. Use data to get you about 80% of the way there, says Damon, and Paul points out that a product manager is still responsible for making a decision.
Good product career advice
Lisa Zane (She/Her)
DON'T create a 10-year plan for your product career.

DO create a system you can use to gather feedback about yourself and your experiences and that you can use to iterate on your trajectory and immediate next steps.
A decade is a long horizon for career planning, but as I have found out in the past couple of years, you need a plan. And I like the idea about creating a system where you can gather feedback about yourself. One of the things that I learned during my master’s degree was how to break problems down into discrete parts that I could more easily and systematically solve.
And a model for B2B media companies
Rafat Ali, Media Operator & Dad
Came across this on winning B2B media/info cos many years ago, it was aspirational for @skift then, now re-reading it years later, we’ve come along far. “Clear Global Markets” & “Trusted Recurring Relationships” is our differentiator, what we’ve mastered & so much more to do… https://t.co/l57GG6aeAc
Rafat Ali launched and sold PaidContent, and he has built Skift into a sustainable business of travel information service. He’s frank but generous with sharing what he’s learned, and he’s a contrarian with the strength of his convictions and the results to match. He’s one to listen to in what is often a sea of noise about the industry.
Yes, there will always be another social network, and it appears that each generation will embrace its own.
The captain has turned on the fasten seatbelt sign because we expect turbulence ahead.
PBS wrestles with ‘profound transformation’ into multiplatform organization | Current
US public media is an example of how culture eats strategy for breakfast. However, it’s great to see leadership at the top of PBS lay out a vision.
Product: How to know when to remove features
What a brilliant and insightful piece with an excellent grid about the value of adding and removing features. Bookmark this one because you’ll keep coming back to it.
Ocean Media’s Jay Langan on how data fueled this independent agency's long-term strategy - Digiday
“What we’re really trying to do is take an awful lot of first-party data directly from our clients, and then pair that with the different media activity — whether that be linear television [or] digital. We build out really sophisticated dashboards that clients can access on how digital is performing, how their talent is performing… in pretty near real-time. ”
It’s a great view of how to use data to build a valuable business.
Did you enjoy this issue?
Kevin Anderson, Consulting Services Director, Kaldor/Pugpig.

Digital transformation and product development with a media focus.

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