There are so many options in publishing today. Hybrid publishing is starting to be used by more and more by authors (especially given the recent consolidations of the big 5’s) Below are a few tips to keep in mind if you want to work with a hybrid publisher:
Budget: If you’re publishing with a hybrid publisher, you’ll likely have to pay the publisher thousands of dollars to produce your book and market it. This can get incredibly expensive (into the five figures so do your research). Determine the maximum amount you want to pay and look for publishers in that range.
Copyright Ownership: Make sure you own the copyright to your book and that it is not transferred to the publisher.
Refund: Make sure you build in refund language in your contract that allows you to get a portion or all your money back before the book is published if you’re not satisfied (for example, a certain percentage after the book is submitted, a certain percentage during production, etc.). This may be difficult to get after the book is published.
Marketing: Do you due diligence to see what type of marketing and publicity services hybrid publishers offer. Some publishers are simply out to get your money and don’t care what happens after you pay them. Yes, you may be excited to publish, but make sure the publisher is legit. Ask about their bestsellers and how many copies books tend to sell.
Royalties: Make sure that royalties are on the higher side (60-85%).
Contract Negotiation: If they don’t allow any changes to your agreement, do not sign. This is a red flag. Publishers with any credibility expect that you’ll negotiate.
Editorial Notes: If the publisher doesn’t have any notes for you, this may be a red flag too. The goal of working with a hybrid publisher is to make your book better.
Ultimately, it is up to you to determine what your goals are for your book. If you don’t want to market or publicize your book yourself, a hybrid publisher may be the route to go. Just do your due diligence to make sure the publisher isn’t a vanity press.
Disclaimer: This newsletter is for information purposes only and is not meant to be legal advice. If you have a legal issue, contact an attorney near you.