I’ve found that I often repeat a few pieces of feedback when people are going through our cohorts.
1️⃣ Make your writing easier to read
• Keep your paragraphs short and avoid walls of text
• Use descriptive headers that prepare the reader for the section
• Use bullets and lists
2️⃣ Use the intro and conclusion to summarize the main point
Business writing is all about clarity. Highlight the “So What” in the introduction. Then, reiterate it in the conclusion. Don’t be afraid to repeat yourself.
3️⃣ Write Less
When in doubt, shorten your post. Again, clarity is everything. Challenge yourself to get to the point in less than 1000 words. Take advantage of footnotes or links to sources to cut back on words.