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How to prioritise experiments 🎛 & growth stacks of 2019 📯

Good afternoon, How to prioritise your growth experiments and projects? They way we are doing this i
How to prioritise experiments 🎛 & growth stacks of 2019 📯
By Gino Arendsz • Issue #101 • View online
Good afternoon,
How to prioritise your growth experiments and projects?
They way we are doing this in our Online Ordering & Conversion team right now is simply by impact and ease. However we are thinking of adding an extra column that could impact bigger and bolder experiments, so they stand out from the backlog and get more attention.
A while ago Ferdinand Goetzen spoke about how they are doing this at Recruitee, they added more parameters of which scalability is one. This helped them focusing more on experiments and projects that also bring growth in the long run, instead of focusing on the short term only.
How are you prioritising your experiments and projects? And why would you recommend this way of ranking? I’m curious to learn how you are doing this at the moment!

See you next week!
Gino 🤙🏽

Tools
Landing Page Generator
Find, customize & generate common SVG icons for your project
Reads
PXL: A Better Way to Prioritize Your A/B Tests
How we run our growth process at Recruitee – Ferdi‘s Blog
The 8 Golden Rules for Effective A/B Testing
The Growth Stacks of 2019 · Segment Blog
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Gino Arendsz

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