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Help others to get along with you better 🤝

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Online business inspiration 💌

December 2 · Issue #3 · View online
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What’s new in online business? Every first sunday of the month you’ll receive new inspiration in your inbox 💌.
I got some feedback on my first public issue, that made me decide to decrease the number of featured items in my newsletter and provide more context on how you can use it in your favor 😊.
You might have noticed that the main color of my newsletter changed to blue. That’s because I wanted to make it compatible with my new website that I published last week 🚀.
Greets from ‘s-Hertogenbosch 🇳🇱, Gijs

Help others to get along with you better 🤝
My new product Personal User Guide was featured on Product Hunt. It’s a tool that lets you create your personal user guide to help others get along with you better.
It uses your personality profile and is highly effective because it lets others read your user guide through the lens of their personality. This will speed up trust and communication in your workplace and private life.
It’s a CaPPr product, that we developed with Delft University of Technology’s prof. dr. Schoormans to get scientific support and evidence.
I invite you to try it out with your colleagues, friends and partner to experience that it really works. Don’t forget to let me know your opinion.
For a more in-depth story about the product, you can read my blog article “A guide to success”.
A guide to success 🔥 A guide to success 🔥
Making decisions with Google Analytics 📊
Google Analytics can be very helpful to make important business decisions. What to develop first? Where to pivot towards? But it can be hard to find the data you need.
I found this guide by Klient Boost to be very helpful when I started with Google Analytics.
The most important three tips were:
  • Start with business questions. Without good questions you can’t find the right answer.
  • Set up goals. Goals can measure success events on your website, you can use them in a lot of reports.
  • Analyze website performance for bug fixes. Your website isn’t displayed the same on all devices and browsers. But different people use different ones.
25 Google Analytics Tips To Cut Your Mistakes In Half 25 Google Analytics Tips To Cut Your Mistakes In Half
Chatbots for lead generation 🤖
Chatbots are the future.
Stats say that consumers like using chatbots:
  • 95 percent of consumers think chatbots benefit customer service.
  • 57 percent of consumers like the instant service of chatbots.
  • 47 percent of consumers would buy something using a chatbot.
That’s also why I am trying to build a Personality Bot in public. It’s a virtual assistant that adapts to your personality and helps you make decisions in life.
I can’t code yet and I think it’s about time to learn it. So that’s why I’m building this Telegram bot.
Speaking about bots. This article is about building a Facebook Messenger chatbot. It explains how you can build one without any technical knowhow.
How to Build a Free Facebook Messenger Chatbot for Lead Generation How to Build a Free Facebook Messenger Chatbot for Lead Generation
The science of sleep 💤
I read a book called Why We Sleep. The author is a sleep scientist and lists the devastating consequences of getting less than 7 to 9 hours of sleep every day. It is so much worse than you might have thought. We’re basically all killing ourselves slowly.
This book made me more aware of the importance of sleep when it comes to your private life and your business.
I’m trying to improve my sleep quality since six months and I can genuinely say it really makes the difference. I’m experiencing more energy, more creativity and less anxiety. Overall I feel better, happier and I’m getting more things done because of better focus.
You can read my article about sleep, including a video interview with the author of the book.
The science of sleep 😴 The science of sleep 😴
How to still get organic reach on social media? 📢
Social networks make it harder and harder to get organic reach on their platforms. That’s because they want you to spend money on ads.
Buffer did a great tweet storm on how to still get organic reach. In my opinion, the most important thing is to understand and stay up-to-date with the algorithms the platforms are using.
Buffer
How to (still) get organic reach on social media

A thread 👇🏽
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