How can TikTok be saved from a US ban that would ruin the app’s community and valuation overnight?
Bloomberg [$$$] this week reported the latest detail on what might be the best option: selling most of TikTok to its US investors. “The idea is that TikTok could become a U.S. company, while ByteDance retains a minority stake. This scenario has been discussed for months with various iterations, including a group of venture firms or strategic partners buying the additional equity, according to one person involved in the talks.”
Other options include just selling the US part of TikTok, splitting the company into completely separate Chinese and international companies, or making ByteDance an entirely American company. There are no easy answers, but Donald Trump clearly sees a win against China in banning TikTok, or at least getting tough on it, so the stakes are high and ByteDance will likely have to do something soon.