€3,26 in ad spend has got me more over 10 really good demos for my record label in under 3 days.
Lets be brutally honest. An 12" EP all-in costs €1.000 (finding a good artist, mastering, pressing, promo, etc.). I only need 2 EP’s per year at this moment but it takes me weeks to find a really good artist that matches the vision of the label. And so I STOPPED MY AD! (stuff companies don’t do). Done.
The result? 1 person has signed up. 3 are working on improving the tracks after feedback. I’m keeping an eye out on another 2. So … my next two years of scheduling releases is already fulfilled. Mission accomplished. €3,26 well spend ;)