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Why Language Is Critical In Customer Experience

The Experience Maker
Why Language Is Critical In Customer Experience
By Dan Gingiss • Issue #58 • View online
Every point of communication between a business and its customers is an opportunity to enhance the customer experience. In particular, the language companies use can either educate or confuse. Here are two stories from my own experiences that definitely qualified as confusing… CONTINUE READING

The language companies use can either educate or confuse.
The language companies use can either educate or confuse.
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