A weekly list of UX, strategy and design articles to help you create smarter and more successful products.
This week we have a mix of articles ranging from user research, design as a team of one, all the way to recent changes in established applications such as Uber. All this information is geared toward uncovering value proposition for our customers to get traction.
There are many instances in Agile where we have to make assumptions, whether it’s because we’re short on time or we don’t have instant access to users. The goal is to turn these assumptions into validated facts through user research.
Sticking to psychological principles can help you come up with more relevant design solutions. With this knowledge, you’ll find it easier to understand how your users think and what are the reasons behind their behavior.
Integrating the look and feel of public transit could be an extension of Uber’s overall efforts to integrate with public systems and create a more seamless experience from point A to B, no matter how exactly you get there.