Design-driven businesses lead the way in innovation these days. That’s because they fully understand and value the impact of design on business there.
I’ve discovered an interesting interview with Christian Hertlein, head of design at N26 this week:
“Back in the day, designers didn’t feel like they had to understand the business. But today, I believe it’s an essential part of the job if we want to contribute to the company. Either we are service providers in the second row serving the business or we are proactively making an impact.” – find more in the first link.
Have a nice week,