This week, we’re bringing you three stories. The first tackles neuroscience and persuasion and is written by one of the best marketing minds around, Carmine Gallo. The second is about the importance of not only being better but being different, authored by Brian Clark who founded Copyblogger. And your final article talks about storytelling in the jewelry business and comes with a prediction that pearls are poised for a resurgence among so-called Millennials.
Great quote cited in Brian Clark’s piece: Make people better at something they want to be better at. ~ Kathy Sierra