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Storypreneur | Instantly Applicable - Issue #22

What does iD Fresh Food in India have to do with a fresh approach to incorporating storytelling into
StoryHub | The Best in Business Storytelling Content
Storypreneur | Instantly Applicable - Issue #22
By communicate4IMPACT  • Issue #22 • View online
What does iD Fresh Food in India have to do with a fresh approach to incorporating storytelling into your business? Find out how this food company based in Bengaluru is linking its dedication to traditional Indian cooking to traditional Indian storytelling.

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communicate4IMPACT

When we first launched communicate4IMPACT, we looked for a one-stop platform curating the latest and greatest in business storytelling content. We knew there were some great newsletters out there, but that’s not what we were looking for.

We wanted articles and posts from diverse, credible, and interesting 3rd party sources that spoke to the business storytelling principles we care about—principles like the importance of putting your audience first, the challenge of capturing and keeping audience attention, not to mention the need for sure-fire strategies for inspiring action.

We also wanted to know who in the marketplace was doing business storytelling well and what they were doing differently. Not finding what we were looking for, we decided to start our own curation platform called Storypreneur. This year, we rebranded Storypreneur as StoryHub.

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