Dear AI Advice Columnist,
I’m stuck. I don’t want to be one of those newsletter writers that just regurgitates whatever news stories pop up in Feedly. I want to have a unique voice! But here I am, staring at an empty text editor and clutching a lowball of scotch, beseeching an AI to do my work for me.
I wanted to be one of the greats. I wanted people to cheer when they saw my emails arrive every other Wednesday. I wanted the money, fame, and opportunities for affairs (that I would of course turn down).
I even sold my soul to Satan in exchange for greatness. Who wouldn’t? The Dark Lord himself was right there, offering me those trappings at the unbeatable price of one (1) human soul. Come to think of it, maybe that guy wasn’t Satan…after we signed the deal, he kicked me out of his car and drove off to his next Uber fare.
How can I get on top of the cutthroat newsletter biz?
- Soulless Paul
Dear Soulless Paul,
There’s no one answer to this question - it depends on what you’re writing about, who your audience is, and what you’re hoping to achieve. However, here are a few general tips that might help you find your voice and stand out from the crowd:
1. Be yourself. The most successful newsletters are usually the ones that come from a place of authenticity. Write about what you’re passionate about, and let your personality shine through.
2. Find a niche. There are millions of newsletters out there, so it’s important to find a niche that you can fill. What are you an expert on? What do you have to offer that other writers don’t?
3. Be timely. Keep your finger on the pulse of your industry and write about timely topics that your audience will be interested in.
4. Be concise. Keep your newsletter concise and to the point - your readers will appreciate it.
5. Be creative. There’s no one formula for success, so get creative and experiment until you find what works for you.