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Big Revolution - Issue #57

Welcome to Monday’s Big Revolution.  If you’ve not been reading for a few days, here’s a quick catchu
April 23 · Issue #57 · View online
Big Revolution
Welcome to Monday’s Big Revolution. 
If you’ve not been reading for a few days, here’s a quick catchup: I’m on vacation for the week so the newsletter is in a more lightweight form until the weekend. Normal, full-featured service will resume next week.
- Martin

5 big reads for today
Fake it till you make it: meet the wolves of Instagram
A look at a subculture on Instagram where young people present a life of luxury to sell dodgy gambling products.
Martin Lewis seeks damages for 'fake' Facebook ads
Following on neatly from the story above, a well-known UK consumer rights expert is suing Facebook for failure to remove ads that falsely claim he endorses sketchy investment products. Facebook says it’s down to him to let them know every time a false ad appears. This case shows the failings of self-service online advertising.
Project Atlas: venture firm giving founders life coach, trainer, more
This was an inevitable development, but is it just a marketing differentiator for the firm or the start of a positive trend? “A new venture firm, Project Atlas, will give the founders of start-ups it invests in a ‘life board of directors’ to coach them on physical, mental, and emotional wellness. The move is a rebuttal against Silicon Valley’s glorification of long hours and personal sacrifice.“
People think Amazon has the most positive impact on society out of any major tech company
A survey in America finds people think Amazon has the most positive effect on society of all the tech giants… although the same sized proportion selected ‘none of the above!’ 
PSA: New Gmail spam makes it appear that your account is sending email to itself
Here’s a weird new spam track to look out for – spam that looks like you sent it to yourself, helping it break through the Gmail spam filter.
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