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Big Revolution - Beating your fear of iPads

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Welcome to Wednesday's Big Revolution. The next few days are likely to be a little unpredictable for
 
October 31 · Issue #248 · View online
Big Revolution
Welcome to Wednesday’s Big Revolution. The next few days are likely to be a little unpredictable for me in terms of my schedule, so the newsletter may come at slightly different times, with slightly different formats, but I’m committed to keeping it daily no matter what happens.
Martin

Big things you need to know today
  • Apple has unveiled a new iPad Pro and revived the MacBook Air. The Mac Mini is also back with a more ‘pro’ slant. Here’s The Verge’s roundup of the event with links to further coverage. My analysis is below.
  • Key insight from Facebook’s earning call yesterday: “Mark Zuckerberg stressed that sharing is shifting to private chat, where people send 100 billion messages per day on Facebook’s family of apps, and Stories,” reports TechCrunch.
  • Gender diversity on UK tech company boards hasn’t improved this century despite ever increasing awareness of the need for change, a new study by Tech Nation finds.
The big thought
The new iPad Pro. Credit: Apple
Beating your fear of iPads
The MacBook Air used to be Apple’s computer for the masses, but it’s increasingly clear that unless you want to do pro-level video/audio work or software development, they’d rather sell you an iPad.
While the larger of the two new iPad Pros (no way you’ll ever get me calling them ‘iPads Pro’!) pretty much matches up with the old entry-level price of a MacBook Air when you add a keyboard case, the new MacBook Air itself his shifted up in price.
Many people will staunchly deny you can use an iPad as your main computer. There’s certainly some adjusting to be made in how you go about your work, but it’s perfectly possible. Case in point: I use last year’s model iPad Pro as my 'on the go’ computer almost every day and I fly through my work without a problem.
Your particular case may vary, but the lightweight form factor and ability to use LTE for continuous connectivity, makes the iPad Pro a winner for me. There are a few little problems I sometimes encounter, such as the Jira app for iOS being awful, and Google Drive making it tricky to share a file so anyone with the link can access it. Also, I wouldn’t like to have no access at all to a 'normal’ computer, even if I often use my iPad more often.
The new iPad Pro models do raise some questions if you do creative media work. The lack of a headphone jack and the single USB-C port means you’ll be hunting for a USB-C to power and headphone jack splitter. No-one making music or video would rely on Bluetooth headphones – the latency between what’s on the screen and what’s in your ears is too great. Likewise if you record podcasts as a distributed team.
But other than that, don’t be scared of trying an iPad Pro as your main computer. Check Apple’s returns policy in your country – it tends to be a no-quibble deal where you can take the hardware back within a set time period, no questions asked. This Halloween, don’t be frightened to rethink what a computer can be.
One big read
Instagram Is the Alt-Right’s New Favorite Haven Instagram Is the Alt-Right’s New Favorite Haven
“As other social networks crack down on right-wing extremists, Instagram has become a surprising refuge for far-right figures who have somehow managed to avoid being banned from that site as well.”
One big tweet
Apple clearly doesn’t have enough money… 🤔
David Pierce
Used to be, Apple made a thing better and kept the price the same. The pitch was always, "Look how much we can do now for the same price! Lucky you!" Now it's making things better and making us pay extra for the difference. I miss the old way.
2:28 PM - 30 Oct 2018
That’s all for today...
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