Virtual reality is demanding. People like passive entertainment, because it’s casual, so when you demand full attention, you need to make sure your experience deserves it. This means:
- Avoid repetition and looping
- Create an (audio)visual storyline
- Research other VR / 360 videos and give people something new
- Understand your audience (this goes first)
- Must read-guide >>>
The audience right now is small, but growing fast, very vocal, eager to try new things and influential. I believe it’s absolutely worth building these experiences, but they need to be designed very carefully.