Without a doubt, the individual preference of a form of the book matters the most. Nonetheless, the heartily debated topic, a cultural divide of sorts, is researched equally well, forcing us to rethink how we respond to the written word. Which form does our brains prefer? Financial Times has a detailed write-down of the physical effects of the increased screen times or connectivity associated with the eBooks; at the same time, it also presents more emotional or the psychological aspects associated with the inherent differences of the media forms.
As researchers examine the differences reading in different media make, they are also having to distinguish carefully between the different things that we do when we read. Take, for instance, the difference between “deep reading”, when you really get immersed in a text, and “active learning”, when you make notes in margins or put down the book to cross-reference with something else.