Good product managers know how to win. And they win with people around them.

The motivations to BE, DO, FEEL, and LOOK better are exactly what drive our customers’ behaviors.

There is another equally important component: Product-Economic Fit. This is determined by the overall economics of the product category and the position of the company in that product category.

Analyzing my past projects, I identified the following cross-organizational patterns that are making Agile transitions to much more harder, less effective and significantly more expensive

The study, which surveyed 2,000 people and monitored brain activity of 112 others, found that we now have an attention span of eight seconds, compared to an attention span of 12 seconds in the year 2000.

The term ‘product manager’ is simply a title. The title is necessary but somewhat irrelevant, what isn’t irrelevant is the work the person/teams do and the mindset and traits they they display. I truly believe that behind every great product, is a great person or team. I think Marty is on to something here.