Virtual Reality hits a new demographic of people who want to get fit. Going to Equinox is hard to take time out of your day to get to, or any gym for that matter, and if you have never spent time working out - the friction point of a gym is not knowing how anything works and being judge. VR is a jump point for fitness. I LOVE IT.
I have worked out infinitely more in VR in the last 6 months than in a gym.
I would keep an eye on this trend, and if you are wanting to get fit this year, you should buy an Oculus Quest.
The first all in one headset.
We are investors in FitXR
, two companies capitalizing on this trend.