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The Order : Weekly Aggregator Roundup

The Order
Happy Sunday,
We are introducing a quick weekly summary of industry top news, here’s a roundup of the first week of May:

Chart of the week:
FBA Aggregator Funding Tops $4 billion 🔥
FBA Aggregator Funding Tops $4 billion 🔥
New funding this week: $550M
Funding Craze 💰
  • Razor Group: $400m ($375m debt+$25m equity round) [Techcrunch]
  • Newbie #1: India - Global Bees $75M [Inc42]
  • Newbie #2: APAC - Una Brands $40M seed [Techcrunch]
  • Newbie #3: APAC - Rainforest Life $36M seed [Techcrunch]
Strategy 📈
  • Deep Dive with Michael Ronen on Branded sharing some success metrics: “Branded had a $166 million revenue run rate in the fourth quarter and is already profitable” [The Information]
  • 3rd party seller performance: Amazon’s internal selling Partner services team estimates 2020 third party sellers profits from selling on Amazon between $25 billion and $39 billion [Bezos, Amazon Shareholder Letter]
  • Omnichannel, supply chain, delivery - State Of Retail Tech Q1’21 Report: Investment & Sector Trends To Watch [CB Insights]
Let’s make this week count,
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Christian Umbach

Accelerate the growth of your eCommerce brand exponentially 🔥 The Order comes as a weekly newsletter with curated weekly roundups on Sundays around last week's funding and key strategy insights. Enjoy the read!

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