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Why will people buy your product? - Issue #86

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Hi When we set up a new business how do we know what product or service to offer? Most of the time we
 
September 27 · Issue #86 · View online
biz Tips from Zufi, Kas & Gerry
Hi
When we set up a new business how do we know what product or service to offer? Most of the time we have an idea of what we want to offer customers. But, what if customers do not like it? What if they like the product but it does not meet their needs?
The lean approach can help us build a successful product. It encourages us to make sure our customers actually want the product or service we are bringing to market. The video this week is Ash Maurya - the author of lean startups. He talks you through 10 steps to help give an idea of using a process driven approach. This helps lower your risk of failure.
If you would like to discuss the issues he brings up in this video just look us up and we will be happy to support your business.

Ash Maurya - 10 Steps to Product / Market Fit - Pioneers Festival 2012 -
1 to 1 Business Support
Knowledge Cafes, London - Micro Events for Entrepreneurs
Archives - in case you missed any of our previous tips
Members Section
We are articles written by our members published by the London Business Journal. This article is by Tony Gimple. He is the Business Adviser here.
Your Business could be worth 40% less than you think and other scary things. - The London Business Journal September 2014 Issue 2
Please share these tips with others who may find them useful.
Till next week
Zufi, Kas & Gerry
Co-founders of Stairs And Shares
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