Negative and positive. Whistleblowing, influence, strengths.

When I read her compelling story, it struck me that the complexity of the scandal boiled down to something that is not foreign in PR and communication reporting: emphasis only on the “positive,” including the use of charts and graphs. When pros fail to challenge collated results objectively, understanding both quantitative and qualitative outcomes, we can also fail to report independently.

As of January 2022, TikTok has 1 billion monthly active users and the app has been installed on devices three billion times.

…traits societally considered bad or perceived as weaknesses can, for one reason or another, be professionally advantageous. And because of their counterintuitive nature, these qualities can easily be overlooked, undervalued, and disregarded to the detriment of unwitting entrepreneurs and business owners.