Basics of strategy. Writing with depth, understanding the customer, freeing company cash.

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Basics of strategy. Writing with depth, understanding the customer, freeing company cash.
By Mary Trigiani • Issue #1043 • View online
Strategic planning is critical and, in some cases, complex. Whatever the organizational environment, strategy is best done by breaking everything down into practical realizations about the current situation and engaging in grounded goal-setting. It should go without saying that honesty and transparency are critical. But we must say it.

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