The ultimate newsletter for outside sales professionals.
Sales and Support.
They’re like two peas in a pod. But the vast majority of us salesfolk forget to stay connected with our friends in Customer Support …
… And we miss out on major revenue because of it.
When Sales and Support teams collaborate, you can create the most desirable solutions, anticipate problems before they arise, and save customer right before they churn.
This week, we look at everything you should be doing with your Customer Support team to sell, upsell, cross-sell, and every sell in-between.
Customer service is the new marketing, and it’s the new sales engine. Some organizations, large (Amazon, Apple, Patagonia) and small already understand this. Here’s how this can work for your company as well.
Learn how sales and customer service can align to help both teams achieve their goals of cultivating and maintaining strong relationships in this blog post.
Sales and support teams are similar in that they are both overtly customer facing. So, both sales and support teams work to develop a rapport with customers to provide them with the best support.
The key figuring this out is by not thinking of it as an either/or scenario, but that automated and human interactions should be a one-two punch at each touch point of your sale.
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