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With rapidly advancing technology today’s sales economy is becoming more and more of a buyers market.
 

Outside Sales Round Up

December 18 · Issue #58 · View online
The ultimate newsletter for outside sales professionals.

With rapidly advancing technology today’s sales economy is becoming more and more of a buyers market. It’s more important now than ever to differentiate yourself from your competitors and prove to potential customers how you can make their life easier. Showing potential customers how you’re going to solve a problem or need of theirs versus the usual method of robotically spitting features at them will take your sales numbers to new heights.
Just selling features ends up overwhelming customers who are looking for a customized solution to one problem — their problem. 90% of your features may not matter to this particular customer, but the 10% that does is the solution they are looking for. If you approach your sales in that mindset you will set yourself and your team up for success.
Happy Holidays!
Matt

Here's What We're Reading This Week...
The Ultimate Guide to Successful Sales Kickoffs [Agenda Included]
Sales Training is Only One-Third of What You Need to Be Doing for Sales Enablement
Create Value and Save Time - How to Ramp Up Your Prospecting
The Latest From the MMC Team
A Millennial-Driven Sales Strategy: Why It Is Essential Now
4 Ways Data Analytics Can Help You Upsell in Manufacturing
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