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Empathy. You knew you needed it to be a good friend, but did you know it makes you be a great salespe
 

Outside Sales Round Up

July 2 · Issue #83 · View online
The ultimate newsletter for outside sales professionals.

Empathy. You knew you needed it to be a good friend, but did you know it makes you be a great salesperson, too?
In sales, we have a tendency to say and do things we wouldn’t normally do. For example, when was the last time you called your bud and dove into a sales pitch the moment they picked up? (Hopefully) never.
When you empathize with your customers, you create not only goodwill but trust–and that is what will help you seal the deal.
This week, dive into some awesome articles about why empathy works, how you can use it in sales, and even why it means AI can’t take your job anytime soon.
Let’s do it,
Matt

Here's What We're Reading This Week...
The Key To Asking Better Sales Questions Is Empathy, According To Harvard's Mark Roberge
Your Scientific Guide to Using Empathy in Sales
Why Facts Don’t Change Our Minds
The Latest From the MMC Team
The Best 6 Empathy-Driven Sale Closing Techniques
3 Superpowers Salespeople Have That AI Can’t Replace
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