If you’ve ever wondered why they say culture eats strategy for breakfast, then you probably haven’t seen firsthand how frustrating it is when a company has a good strategy but fails to execute. 

I’ve had the pleasure of working at a scaling company that made Glassdoor Best Places to Work list 3 years in a row. I’ve also had the immensely educational experience of working at a company that was churning and burning employees so much that one recruiter recently told me “people are jumping from the windows to get out of there.” After these experiences, I believe very strongly in the importance of intentional culture.

At the end of the day, it doesn’t matter how great your vision and plans are if the organization cannot get it done. You can achieve some success without a good culture, but it won’t last.

So, what to do? Be intentional. Assess what your culture is, and think about what you want it to be. Here are some of my favorite articles on culture, from the big picture view to the little things.