Dec 10, 2020

Landing Page Options to Test Your Idea

By Get To Traction • Issue #6 • View online

Setting up your landing page is almost a right of passage for a new startup. Landing pages are quick, cheap methods for idea validation (the link below is a comprehensive list of 32 free and paid options). Use a landing page to collect email addresses, sign-up pre-orders or measure click-throughs from social media/ Google ads. Don’t spend time creating a multi-page website or registering a domain name before you know your idea will fly!

~Diane

Images that MUST accompany every startup PR pitch

Startups often agonize over the wording in their press releases for weeks, yet give almost no thought to the accompanying visuals. Here are the four images you’ll need to get a reporter’s attention.

foundercollective.medium.com • Share

Product Distribution Models

Product distribution models (internal, B2B, B2B2C, and B2C) fundamentally change the way that products are built. Learn the differences in this breakdown.

productmanagerhq.com • Share

Landing Page Tools for Startups

Comprehensive list of 32 options - free and paid. A good landing page helps visitors quickly determine whether or not your offering is right for them, and if it is, the landing page should direct them to take an action.

draft.dev • Share

16 Rookie Errors Founders Make Pitching to VCs -- And Passing the "20 Minute" Test

Given that so many VC pitches are over Zoom now, this article is an updated take on things it’s easy to get wrong when pitching to investors. Advice works for Angels and even your Friends & Family round.

www.saastr.com • Share

Ship outcomes, not just features, with the Product Impact Framework

How do you know if the features you release are leading to positive business outcomes? We use the Product Impact Framework to see how one leads to the other.

www.intercom.com • Share

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By Get To Traction

Get to Traction is a weekly newsletter for first time founders, early stage startups, and those grinding to get their products built so they can land their first users. Curated by a serial startup-er and local director of the world’s largest pre-seed accelerator.

Visit our Early Stage Startup Stack at www.gettotraction.com

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